08戛纳广告节互动广告类铜狮奖DOWNHILL
广告主：
广告制作：
点击数：
Synopsis:
The task was to boost sales for a SMS based djuice package on a market where SMS is not exciting anymore for a young target audience. The solution: we reinvented the fun and entertaining side of SMS via a new service idea: SMS SINGING which was presented as a crazy invention of an ordinary wedding singer - SMS Bandi who sings out your SMS live on his website. The subscription activation: 208% Number of visitors of the campaign website: 220,000 which is almost 3 times higher than in the previous campaign. The returning users' ratio: 43%
http://www.cannes.smsbandi.hu/
http://www.cannes.smsbandi.hu/
| 标签： canneslions 戛纳 互动 |
|
已有0位网友发表评论，我也来说两句↓