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2008年oneshow互动类金奖作品，什么叫互动，这就是互动的真实含义！看看！
视频地址：
http://union.bokecc.com/flash/player.swf?videoID=116853_3425257
视频分享地址：（复制-在源代码状态下-粘贴就可以了）
<EMBED src=http://union.bokecc.com/flash/player.swf?videoID=116853_3425257&autoStart=false width=438 height=387 allowFullScreen=true type=application/x-shockwave-flash></EMBED>
In the summer of 2007, for the first time ever, moviegoers were introduced to a new form of branded entertainment: crowd gaming. In place of the typical slide show, a new form of digital interaction was in store. One that required the participation of multiples, not just individuals.
译文：
在2007年夏天的时候，在电影院里面就做起了关于此次活动的广告，告知看电影的人，什么时候什么地点将发生什么事情！
参加活动的唯一条件是 要几个人一起 而非单人参加！
A motion sensor had been hidden in the front of the theater to detect the collective motion in the room， while a computer with WiFi and a digital projector were in the projection booth in back. Dubbed NewsBreaker Live， the game played like Breakout， only with RSS-fed headlines from msnbc.com and human bodies at the controls. These ‘Human Joysticks’ were challenged to beat the high score set by previous audiences. They would earn bonus points for capturing headlines as they fell from destroyed game bricks. Based on the NewsBreaker online game [see below]， both versions were part of a larger integrated campaign for msnbc.com.
译文：一个动态传感器放置在影院的后边，一个装着WiFi和数字放映机同时也在影院的后边，复制NewsBreaker Live （Dubbed NewsBreaker Live），这个游戏玩起来像Breakout，电影院观众使用身体来控制滑杆，在撞击的时候，会掉下来自MSNbc网站的新闻标题，并获得分数。（They would earn bonus points for capturing headlines as they fell from destroyed game bricks--这个不会翻）
游戏是建立在 NewsBreaker online game 这个基础上的 （点击查看网站）。
更多：2008oneshow金铅笔互动类专题报道
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