网络广告人社区·网络广告/互动广告

作品列表

ixus500相机 / 分类：消费电子类 / 07-13

2005年-2006年期间的作品，第四届网络广告大赛最佳富媒体广告奖。
当你下拉鼠标的时候，显示一段广告信息。虽然这样的创意在现在满天飞，但在当时这是一个创新的举动。

2008年canneslions戛纳广告节互动 / 分类：交通类 / 07-04

Campaign DescriptionMINI has made several new advancements designed to reduce its environmental impact and increase its efficiency. On a global scale, MINI wanted us to highlight each of these tec

2008 canneslions 戛纳广告节互动 / 分类：食品饮料类 / 07-04

2008年canneslions 戛纳广告节互动广告类金狮奖

[2008 canneslions] 互动类全场大 / 分类：网络服务类 / 07-02

This one's my fav. The main article talks about a football team winning.
The banner says "Fans of that team click there, all other fans click here".
这个对我是个不小的冲击，

2008oneshow互动类铜奖作品 SJ P / 分类：交通类 / 07-01

SJ - Swedish State Railways - introduces a bonus system. Each journey you make with the company earns you points.
These ads quite simply lets you interact with the idea of getting bonus point

2008oneshow互动类银奖作品 Teli / 分类：通讯服务类 / 07-01

Firewalls, Virus Protection, Backup and Storage can be complicated stuff. To make it simple and pedagogic, Telia hired an independent theatre group to interpret their services, and made it into an

2008oneshow互动类银奖作品 Malt / 分类：公益类 / 06-27

"Don't drink and drive" promotion: "Typo-Crash"A typographic banner
Situation:

Every ninth traffic fatality is caused by drunk driving. Most of the accidents are caused by

2008年oneshow互动类银奖作品 Me / 分类：交通类 / 06-21

　

　 Client: DaimlerChrysler Vertriebsorganisation Deutschland
　　Project: Mercedes-Benz Offroad "Adventure via e-mail"
　　
　　With some extraordinary ideas and without mu

2008oneshow互动类银奖作品 Halo / 分类：金融服务类 / 06-21

Halo 3 Sonic Vault
Creating blockbuster buzz for an Xbox legendThe full story
The biggest game release of the year for Xbox needed an epic launch – on the scale of a Hollywood blockbuster.

A

2008oneshow互动类银奖作品 Arou / 分类：日化用品类 / 06-17

IKEAAround the world in five kitchensThis time we travel through five kitchens in five countries. On the way we'll show you plenty of wonderful things to spice up your kitchen
Hold down the mous

2008oneshow互动类银奖作品 Oran / 分类：金融服务类 / 06-17

这时poke公司最近为Orange（法国电信运营商）所作的无止境网页
网页一直在往下延伸，无穷无尽..不信？试试！！
旨在表现orange的服务没有尽头这个概念！

点击查看介绍页

更多：2008oneshow金铅笔互动类

2008oneshow互动类银奖作品 The / 分类：网络服务类 / 06-16

Background / Brief--------------------------------------------------------------------------------
The online gaming industry is full of Las Vegas-type elements such as strippers, gold, fast ca

2008oneshow互动类银奖作品 Don / 分类：消费电子类 / 06-15

Client
Apple Inc.

Agency
TBWA\Media Arts Lab / Los Angeles

Agency Producer
Cheryl Childers (Executive Producer), Hank Zakroff, Perrin Rausch, Joannah Bryan (Interactive Producer)

Art Dire

2008oneshow互动类银奖作品 Quot / 分类：消费电子类 / 06-15

MAC 和PC :-)
2008年oneshow互动类银奖作品

点击查看地址

更多：2008oneshow金铅笔互动类专题报道

转载请注明出处：网络广告人社区（iwebad.com）

2008年oneshow互动类金奖作品Tha / 分类：其他类 / 06-09

So often people in this grueling, fast-paced industry go unnoticed and un-thanked. We wanted to create an online experience where every employee of CPB could not only claim their holiday thank you

2008oneshow互动类金奖作品 Self / 分类：金融服务类 / 06-07

　　Our receptionists told us: ‘When Deadline Couriers give you a time, they actually mean it.’ To demonstrate this we chose to use a single billboard in the middle of the city to make a little nois

2008oneshow互动类金奖作品 The / 分类：交通类 / 06-06

The Brief

Try to encourage people to take a taxi with Frankfurt Taxi Services after they’ve had a few drinks, rather than get behind the wheel of their own car.

简报：为了鼓励人们（特别是男性同

[2008oneshow]互动类金奖 InBev啤 / 分类：食品饮料类 / 05-24

广告比较大请耐心等待...　　Welcome to 1366 and LE COURAGE，a campaign that brings the terrible challenges of the 14th century alive and dramatizes how the brave people of Leuven nevertheless ventur

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网络营销案例

【08oneshow】Nike + Miles

Challenge：
Increase awareness and number of registered Nike+ users. Strengthen Nike position as runners brand.Solution：　　We gave birth to Miles an unheard-of， three-dimensional widget， ac

NIKEID营销活动

很棒的一个互动案例！改学习学习！

08戛纳广告节互动广告类铜狮奖AX

Synopsis:The contents/service was created for a campaign to encourage our targets' steady use of AXE in the morning. One can get a wake-up call by setting the time, entering their mobile ph

2008戛纳广告节互动类铜狮WEATHE

　　

Weather
　　Client: Greenpeace
　　
　　Greenpeace Weather is a strategy multiplayer game on which players become activists to fight against the climate changes. Their mission is to join ot

2008年cannelions戛纳广告节互动

Synopsis:This site was created as a tool for SONY to become an official supporter for the Japanese football team and to build up their brand power through one of the most major sports worldwide. &

2008canneslions戛纳广告节互动类

Description

The new walkman is focussing on its Branded Contents offered onlineand the power of information spreading virally through the internet. With a new and innovative walkman, an user ca

2008canneslions 互动类全场大奖

原文：Friday， among suplexes and splintering podiums， the One Club awarded its Interactive prizes， including top Best in Show honors to Tokyo shop Projector's UNIQLOCK for Japanese clothing man

2008oneshow互动类银奖作品 Simp

BURGER KING SIMPSONIZEME INTEGRATED CAMPAIGN The world is going Simpsons, and BK is in on it. BK worked with FOX to develop an integrated campaign where digital was the hero, but crossed virtually eve

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